Like most industries, recruiting is in a state of flux. A perfect storm is brewing: the labor market has contracted, the skills gap is widening, and the speed at which companies need to fill positions has increased. While many factors contribute to this growing problem, the pandemic and an ever-widening skills gap are the two most noteworthy elements.

The looming recruitment challenge has undoubtedly placed a significant strain on many organizations, it has also led to the emergence of several highly effective recruiting trends. Fortunately, these strategies offer companies of all sizes an opportunity to rapidly attract candidates familiar with evolving technologies and processes. Here are the top 5 recruitment trends to keep in mind in 2022 to boost your business productivity and impact.

1. Early & Proactive Candidate Engagement

While it has long been common practice to reach out to applicants when seeking top executive talent, proactive engagement is a trend that’s picking up steam in entry-level positions as well. This is because passive recruiting strategies are not as effective as they used to be, largely due to the labor skills gap.

When businesses compete to fill entry-level vacancies, they are finding they have to reevaluate their strategies to follow this talent pool. Many businesses are now proactively engaging candidates rather than waiting for them to apply for jobs. They no longer wait for job seekers to seek them out. Instead, the proactive approach builds meaningful business relationships, engages top candidates on their terms, and drives top talent to pursue employment at the firm. As the available talent pool catches up with the demand for skilled labor, one can expect this trend to continue.

2. Diversity & Inclusion At The Forefront

People are the single most important factor when it comes to engaging with customers and building a sustainable brand. 2022 will see a new wave of company-wide diversity and inclusion efforts from businesses to bring like-minded and talented groups of people together.

To ensure they make the right choice using this new technique, businesses will take these three steps:

  1. Make a commitment to hiring diverse talent by establishing aspirational metrics around diversity and inclusion;
  2. Hire outside of your network and inclusive only of the most qualified candidates;
  3. Create an unbiased hiring evaluation process that measures all skills equally while removing any potential discriminatory biases during the recruitment process.

This focus on diversity and inclusion is sure to fuel innovation, boost creativity, and lead to increased profitability among businesses pursuing this strategy.

3. Advanced Screening Tools To Pick the Right Talent

Finding the right candidates is one of the biggest challenges many organizations face. It can be tough to pinpoint candidate skill sets that are best suited to your workplace culture, but with advanced screening tools, it’s a whole lot easier.

Many firms use skills tests and behavioral assessments as part of their screening process to ensure that only the best candidates are considered. These advanced tools provide measurable data regarding a candidate’s talents and abilities, as well as an accurate representation of essential characteristics like work ethic and motivation.

4. Lucrative Remote Work Opportunities

The ability to work from home is an increasingly common job perk — companies are realizing the benefits of offering a remote working option. In today’s always-on, connected world, it makes sense that many professionals would prefer working remotely instead of commuting to and from the office each day. This trend has caused the focus of recruiting to shift away from office-based jobs to more remote and hybrid positions.

Remote work can help increase employee satisfaction and loyalty, provide flexibility for the employee, and can lead to better results for the company. Furthermore, remote work creates an opportunity for employers and candidates to assess the cultural fit of an organization in an efficient manner. This approach also helps to re-engage existing employees leading to increased productivity, which translates into higher profits for companies.

5. Special Focus on Soft Skills

Today’s talent landscape has transformed, creating a new demand for soft skills and in-demand talent. Enterprise organizations are looking to fill the talent gap through soft skills such as communication and problem-solving skills and the recruitment industry is capitalizing on this strategic business opportunity.

Hiring for soft skills is a viable decision for recruitment due to a lot of benefits that it can bring along. One of the benefits is that soft skills bridge employee skill gaps and workflow gaps. It also has other benefits like broadening and diversifying the hiring pipeline, increasing workplace productivity and retention, and ease of upskilling among many others.

To Wrap It Up

In 2022, recruiting strategies will need to shift to address the changing needs of modern businesses. Talent shortages, D&I issues, and changing employee preferences will make recruiting a greater challenge than ever before. However, these five trends reveal companies that are focusing on future-proofing their recruiting efforts in an effort to hire the best talent possible, despite any uncertainties they may face in 2022.